features
Abbey Dawn by Avril Lavigne for Kohl's

 

She broke onto the scene with mens neck ties over tee shirts and more than one persons helping of plaid but that didn't matter... she was a trend setter right out of the gate. Now the faux-punk princess is creating a line of clothing to be named Abbey Dawn that will retail at Kohls department stores. 

The line of 'juniors' clothing will introduce the brand in July for back-to-school, and it will feature new fashion collections every 60 days.

Expected to blend an authentic rock ‘n’ roll attitude with a feminine edge, the junior line will retail from $24 to $48. Both apparel and jewelry will be available for the launch, with other categories to be added later. Stay tuned to Trendmill for exclusive sneak peeks as they become available! 


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In truth, it was actually a collection of must-have pieces, incorporating all the great shapes and details which the typical Chloé customer has found she just cannot do without, and often layered together to create tha ...


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