Inspired by the rebellious spirit of America and the intrigue of unwavering authenticity, R13 launched in Fall 2009. At the forefront of design, R13 cuts avant-garde silhouettes such as the skinny legging and harem pant from Italian and Turkish denim produced in Castelfranco, Italy. Pure indigo casting, quality stretch and machine hand mending give the jeans their superior shape and an authentic vintage feel.
Urban, edgy, and unabashedly cool, R13 clothing first appeared in 2009, but creative director Chris Leba (former VP of Ralph Lauren) didn’t claim ownership for the grunge-inspired label until 2016. Boasting tattered vintage band tees, leather pants, and ’90s plaid shirts, the brand has a distinctly roughed-up, punk-rock personality. Whether its ultra-destroyed skinny jeans or fun avant-garde styles, each pair of R13 denim has plenty of attitude.